It’s a shock to no one that the likes of Netflix and Amazon are taking over the TV viewing world. However, you might have, in the recent clamour to watch the latest series of Game of Thrones – entirely missed the arrival of YouTube Red.
There's a lot of talk on the streets of London that many people in the UK are struggling to pick up the digital skills to thrive - nay survive - in the rapidly evolving business world.
In a speech to the Oxford Guild on Monday, Ashok Vaswani - Head of Barclays Retail - claimed that the UK population are creating a 'forgotten middle' demographic who are 'simply getting by' online.
Certainly, many businesses will struggle to compete effectively and combat increasing digital competition at home and abroad.
In an age where nothing has actually happened unless it has ‘happened’ on social, and children are pratically born knowing how to slide the screen of an iPhone, it’s no wonder that educational facilities - both online and off - are starting to capitalise on the potential of platforms such as Twitter and Facebook not only to engage their students, but also to promote them.
In the last few years, social usage has changed from a platform for personal expression into a weird and wonderful market with limitless possibilities, and where networking and business acumen has become the norm. Almost all clever businesses have a Twitter presence, using hash-tags and @mentions to engage and inform their fans and customers - so why should education be any different?