Laura finally got the marketing role she wanted with the help of Squared Online

Despite securing two marketing roles after university, Laura was frustrated with how they had turned out. As a marketing intern and then marketing assistant, she had found that her role was mainly offline marketing, involving copywriting and producing company stationery. “I’d had barely any exposure to digital marketing.”

Frustrated with her experience, she took a step away from marketing and into the role of an operations administrator instead.

How did Laura get started with Squared Online?

Following some changes at her company, she began to think about her future and decided that she wanted another shot at marketing. “Some marketing roles came up, but I wasn’t confident about my previous marketing experience and was lacking in terminology and digital marketing knowledge, so was not successful.”

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Both Sophie and her start-up HelloGrads are feeling the benefits of Squared Online

Sophie is co-founder and director of HelloGrads, a website which she created to ease the transition between university and working life. As with all start-ups, there's a lot to do. “My responsibilities are, sort of, ‘everything’. This includes running the website, creating marketing strategies, running social media and finding contributors.”

Why did Sophie start Squared Online?

Sophie decided to do Squared Online after her friend recommended it, and she hoped that her learnings would push her business to the next level. “I decided to do Squared Online because, whilst I had some experience, I knew I needed to understand all the channels and opportunities available within digital marketing to run my business."

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Whitepaper - How Big Data is Shaking Up the Insurance Industry

During Module 5 of Squared Online we ask participants to complete a whitepaper on how future digital trends will impact a specific industry. The top 3 whitepapers are shared on this blog as a celebration of all their hard efforts!

Congratulations to team 2 for this stellar piece of work on “How Big Data is Shaking Up the Insurance Industry”. Team members include: Claire-Anais Decarli, Sofia O’Brien, Laska Nenova, Sonia Turosienski, Sophie Forrest and Tom Keighley.

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As a recruitment consultant, Sarah wanted to try digital marketing for herself

Sarah hadn’t worked in a marketing position before enrolling on Squared Online. For the past year, she had instead been working as a recruitment consultant in the digital marketing industries.

After speaking with so many clients and candidates in these industries, Sarah found herself being genuinely interested and inspired by the work they were doing. She began to search for digital marketing courses, and her interest was piqued by Squared Online. “Unlike other courses it's sounded a lot more interactive and collaborative, so I thought it would be a great fit for me.”

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Squared Online taught Chris as much about himself as it did digital marketing

Last year, Chris James realised that he needed a career change - his current job simply wasn’t for him. And so, he decided to take a bold leap into the unknown and hand in his resignation. That same day, he enrolled on Squared Online.

How did Chris find Squared Online?

Marketing was a completely new field for Chris. “In fact, I thought marketing was ‘just advertising’ before I looked into Squared!” He did, however, expect a dynamic and forward-looking course which would introduce him to the concepts and frameworks of digital marketing. That was why he chose Squared Online over other marketing courses - it sounded like the most engaging and exciting.

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Odolena secured her first full-time digital marketing role with the help of Squared Online

Odolena was no stranger to digital marketing when she started Squared Online. Her CV included work with the Google Digital Garage, a role which meant she had travelled all over the UK, helping businesses implement a digital strategy.

Why did Odolena start Squared Online?

Her career had, however, evolved away from marketing. Her role when she began Squared Online was a more sales-oriented role at Hult International Business School.

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For Stephanie, Squared Online was the push she needed to change her life

The digital side of marketing had always been Stephanie’s passion. Embarking on Squared Online, however, ignited that passion into something truly life-changing!

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How Squared Online helped Rachael start a brand new career in marketing

Rachael was looking for a career change when she stumbled into the world of PR and marketing, and instantly knew that this was what she wanted to do. With no professional experience in the area, she was recommended Squared Online. What Rachael didn’t anticipate was just how big an effect Squared would have on her career.

Rachael left a career of 12 years in finance and project managment at a global company. A mentor in the PR field, and alumnus of Squared Online, recommended the course to her and Rachael credits the course as a really valuable aspect of her career change.

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Squared Online – how we’re working with Google to shake up the online education industry

Those who are familiar with Squared Online know that we passionately promote innovation and disruption in the digital world. Our ‘Squares’ are the next digital agents of change, and our programme has a strong focus on the changing digital landscape and how marketers can take advantage of that in their respective businesses.

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We want to transform 1,000 Singaporean business leaders into Squares

Google announced yesterday that they are aiming to train 1,000 Singaporean business leaders by 2019. The training will be focused around digital marketing, so it makes sense (of course!) that Squared Online, the digital marketing and leadership course developed with Google, will be at the forefront.

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