Whitepaper - Virtual Reality: An Opportunity to Transform the Fitness Industry

During Module 5 of Squared Online we ask participants to complete a whitepaper on how future digital trends will impact a specific industry. The top 3 whitepapers are shared on this blog as a celebration of all their hard efforts!

Congratulations to team 27 for this stellar piece of work on “How Big Data is Shaking Up the Insurance Industry”. Team members include: Julia Homayounnejad, Casper Gorniok, Dannyella Glasgow, Joseph Subuola, Shaheen Yaseen and Laura Selby.

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Whitepaper - How Big Data is Shaking Up the Insurance Industry

During Module 5 of Squared Online we ask participants to complete a whitepaper on how future digital trends will impact a specific industry. The top 3 whitepapers are shared on this blog as a celebration of all their hard efforts!

Congratulations to team 2 for this stellar piece of work on “How Big Data is Shaking Up the Insurance Industry”. Team members include: Claire-Anais Decarli, Sofia O’Brien, Laska Nenova, Sonia Turosienski, Sophie Forrest and Tom Keighley.

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Whitepaper - how digital can drive in-store footfall

The final module of Squared Online sees Squares work in groups to create a whitepaper that sells their ideas on how a major digital trend will affect an industry. For our latest whitepaper showcase we're taking a look at a series of reports from students who joined us from Perfetti Van Melle, who look after brands such as Smint, Chupa Chups, Mentos and Fruit-ella.

Following the first Perfetti Van Melle whitepaper on Influencer Marketing and the second on the importance of mobile in emerging markets, we're closing out with this piece on how geo-targeting can drive in-store sweet sales.

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Whitepaper - the increasing importance of mobile for the confectionery industry in emerging countries

The final module of Squared Online sees Squares work in groups to create a whitepaper that sells their ideas on how a major digital trend will affect an industry. For our latest whitepaper showcase we're taking a look at a series of reports from students who joined us from Perfetti Van Melle, who look after brands such as Smint, Chupa Chups, Mentos and Fruit-ella.

Following the first Perfetti Van Melle whitepaper on Influencer Marketing, our next takes a look at how mobile is both the hotspot and the sweet spot for the confectionery industry.

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Whitepaper - The rise of influencers and their role in creating a content strategy for the confectionery industry

The final module of Squared Online sees Squares work in groups to create a whitepaper that sells their ideas on how a major digital trend will affect an industry. For our latest whitepaper showcase we're taking a look at a series of reports from students who joined us from Perfetti Van Melle, who look after brands such as Smint, Chupa Chups, Mentos and Fruit-ella.

We're kicking off with a whitepaper that examines the rise of Influencer Marketing and the sweet spot it represents for the confectionery industry.

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Whitepaper - Digital health ecosystem smoothes the way for the shift from treatment to prevention

The final module of Squared Online sees Squares work in groups to create a whitepaper that sells their ideas on how a major digital trend will affect an industry. From the whitepapers submitted, three are identified as the most viable, persuasive and creative.

Here's one of those top-performing whitepapers from Group 29 of the August 2015 cohort. It takes a look at the impact of data on the medical sector, offering a strategy that put the patient at the centre of the health ecosystem.

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Student whitepaper - Power Utilities: Finding a new purpose in the IoT-enabled smart energy world

The final module of Squared Online sees Squares work in groups to create a whitepaper that sells their ideas on how a major digital trend will affect an industry. From the whitepapers submitted, three are identified as the most viable, persuasive and creative.

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Student whitepaper - The rise of the wearables

Group 9 from the October 2015 cohort round off our three-part whitepaper series with their finger on the pulse of a viable trend in the healthcare industry and recognised key factors driving the adoption of wearables and digital health platforms. 

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Student whitepaper - The future of travel

The second of three-part series of high-flying whitepapers from the October 2015 cohort this week, takes a look at the future of the travel industry. Group 18 painted a postcard-perfect vision of how virtual escapism experiences are perfectly suited to the travel industry and could take marketing and travel experiences to a whole new level across the customer journey.

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Student whitepaper - Insuring the Internet of Things

The final module of Squared Online sees Squares work in groups to create a whitepaper that sells their ideas on how a major digital trend will affect an industry. From the whitepapers submitted, three are identified as the most viable, persuasive and creative.

In the first of three-part series this week, here's one of those top-performing whitepapers from Group 2 of the October 2015 cohort. It offers a great perspective on the state of the insurance industry and possible future direction through forging strategic partnerships, investing in a new R&D approach and adopting more aggressive merger and acquisition strategies.

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